Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
The public is crying out for better-fitting tees. That, and folks really love D.C's Hugh & Crye. The online menswear retailer launched their first Kickstarter campaign on Tuesday with the hopes of raising $30,000 to create t-shirts using the same unique sizing system based on a 12-size matrix they've used for men's shirting. And with 27 days left to go, they've already raised over $25,000 toward their goal. Almost there!
Why Kickstarter? Hugh & Crye's 12-size system is more expensive for U.S. manufacturers, and funds from Kickstarter will help Hugh & Crye pay for the manufacturing costs to produce the line and allow the company to sell a high quality tee for a reasonable price.
Hugh & Crye's line of un-branded, single pocket crew neck T-shirts are manufactured in L.A. and feature higher armholes and a trim fit. Colors include Heraldic Blue, Even Gray, Berry, Matte Black, Mallow and Azure Blue. If you want to push them over the edge of their goal, $20 gets you one t-shirt in any size, $60 gets you a three-pack of tees, and $150 or more gets you a ten-pack.
· Hugh & Crye Fitted T-Shirts -- Made in the USA [Kickstarter]
· Hugh & Crye [Official Site]