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Just a swipe of lipstick or gloss and a selfie could win you a $25 Bluemercury gift card. Now through February 28, share a photo of your lipstick look on Facebook, Twitter, or Instagram tagging @bluemercury with the hashtag #luckylips to be entered in the contest.The beauty retailer is randomly choosing a winner every day, so pucker up. Here are the winners thus far. [RackedWire]