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When Twitter user @russresearcher spotted the above window display at the Lululemon shop at Bethesda Row, she went on social media takedown alert yesterday, posting to the store's Facebook page and uploading her photo to Twitter, writing to Bethesda blogger Robert Dyer: "Have you seen this? Ugh:-( For a variety of reasons, won't be shopping here and decidely NOT a size 10."
After a flurry of tweets, Lululemon wrote on their official Twitter:
We're deeply sorry, the display is being taken down. We celebrate that thighs rub together- ours do too.
This window display comes after Lululemon's major controversy earlier this year over founder Chip Wilson's remarks about their pants not working for some women's bodies, and his infamous quote: "It's really about the rubbing through the thighs, how much pressure is there, and over a period of time..."
· Lululemon " Rubbing Thighs" Controversy Reignites at Bethesda Row [Robert Dyer]
· JCPenney Razzes Lululemon on Twitter, Awesomely [Racked]